Who we are
Who we are
Hi friend! I’m Madison Walker, the founder and face behind 208 Socials - a social media and content creation studio based right here in Idaho, serving clients all across the Northwest.
My journey started right after college when a few local business owners asked me to run their social media accounts - and I haven’t looked back since. What began as a few posts and a lot of caffeine quickly turned into a full-blown business built on creativity, strategy, and a love for helping brands shine online.
With a degree in Business Administration and a minor in Marketing from Lewis-Clark State College, plus nearly a decade of hands-on experience in social media, I’ve learned that growth online comes from more than just pretty posts - it’s about connecting your story to the right audience.
When I’m not strategizing captions or editing content, you can find me at home with my husband and daughter, keeping my coffee cup (almost) always full, spending time with family, or enjoying Idaho’s great outdoors.
You didn’t launch your business to worry about algorithms and analytics - but social media is how brands grow today. That’s where I come in: to help you show up online with strategy, intention, and confidence. I can’t wait to see how I can help your business thrive.
Meet the Founder
Hey there, I’m Marissa! A social media strategist, analytics-driven creative, and assistant with 208 Socials. After earning my degree in Business Communications with a minor in Psychology, I spent 5 years working in business management — from small, family-owned shops to large corporations. While I loved the analytical side of business, I knew I wanted to have a bigger impact. I realized I wanted a more creative, flexible path that allowed me to blend strategy with storytelling. That’s when I found social media.
My passion is helping brands grow online through purposeful, results-driven social media. I love bringing a brand’s vision to life — or introducing ideas they never even knew they needed. There’s nothing better than showing a client the impact of their growth after working together and seeing their confidence online transform. Working with people from all kinds of backgrounds has taught me to meet clients where they are while helping them see what’s possible through a new perspective.
When I’m not creating, scheduling and strategizing , I’m all about family time. I love spending time with my husband and daughter, energy drink in hand, and will never say no to good food shared with good company.